As a marketing technologist, Jyotsana helps in creating custom marketing strategies to help her clients’ creations reach prospective customers across the globe. She possesses a keen understanding of how marketing and technology go hand in hand to up-level a brand’s loyalty and enhance customer experience, and is highly passionate towards helping the world become more digitally inclined and connected. She offers her consulting expertise to various startups, established businesses as well as business enablers to help them make the best use of technology for the benefit of their brand.
Jyotsana likes to stay up to date with trending technology practices and firmly believes that “Innovation not only lies in discovering new things, but also in doing everyday things in new ways”. Over the past 7 years, she has helped a large number of SMEs based in the USA, UK, Middle East, Hong Kong and China with customer engagement, retention and digitization through the effective use of custom technology tools.
A young leader, Jyotsana has been felicitated with the following awards:
• Stevie Award 2016 for Female Executive of the year in Asia, Australia and New Zealand, New York, USA
• Stevie Award 2016 for Innovator of the Year, New York, USA
• Young Achiever of the Year 2017 at Telefocus, An Annual National Telecommunications Seminar”, India
Jyotsana regularly travels to different parts of the world for speaking engagements. The best part about her presentations is that they are pure “value bombs” for the audience as she generally does not endorse any products or services (not even her own, unless it is a case study), but rather focuses on content that would be meaningful for the audience.