Startup Launchpad Investment Competition

30,000 Global buyers and investors  |  HKD 500,000 Worth of prizes

At Asia’s Largest Retail Startup Show
October 21, Asia World-expo – HONG KONG

Startup Launchpad Investment Competition (SLIC) brings together the best and brightest applicants looking for an opportunity to grow. SLIC accepts online applications until July 31, after which the 10 most promising finalists will be selected.

These bright and distinctive startups will get a major growth chance – an opportunity to pitch in front of an investor panel during Startup Launchpad 2019. Our finalists will enjoy additional perks like a free Startup Launchpad booth and a chance to win prizes valued at 500,000 HKD.

Even those who don’t make it to the list of finalists will enjoy a selection of benefits – access to the Startup Launchpad exhibition show, as well as to the Ecosystem tour in Hong Kong and Shenzhen. What are you waiting for – apply today to help your business realise its full potential.




Since 2018, SLIC has been gaining traction and enhancing its reputation as the go-to startup competition in Asia. It’s been attracting international startups – entities known for their diverse and innovative product offerings. In the past, SLIC winners have gone ahead to develop commercial solutions in the fields of food tech, industrial tech and medicine: 


2019 Spring Winner


MADx (Vienna) developed a smart allergy explorer, a device that runs multiple tests to check for allergen sensitivity

2018 Fall Winner
Bagel Labs

Bagel Labs (South Korea), another SLIC winner, created a smart tape measure compatible with mobile devices and offering a wide measurement range


2018 Spring Winner


Lecker Labs (USA) is the creator of an automatic yogurt maker that’s characterised by connectivity, effortless automation and a revolutionary zero-waste pods 


Check out some of the highlights from the Spring 2019 pitch competition.



  1. You have a hardware product or a retail/logistics/supply chain software solution
  2. You have a working prototype or MVP of your product, and ready-for-sale within 6 months
  3. You are a startup (<5 years) who has raised at least US$100,000 funding
  4. Founder or Co-Founder is able to introduce the product in English.
  5. Available to attend exhibition dates all four days, October 18-21

For every startup applicant, Startup Launchpad will offer:

  1. Networking opportunities with the investors and expert judges
  2. Access to our Ecosystem tour in Hong Kong & Shenzhen
  3. Access to Startup Launchpad exhibition show
  4. Access to Startup Launchpad conference program: the Future Of Lifestyle
  5. Access to HKSTP Elevator Pitch Competition

Only 10 startups will be selected to pitch in front of our investor panel at Startup Launchpad exhibition show, and the selected startups (Pitch Top 10) can win:

  1. 7-minute pitch and 5-minute Q&A session with investor panel at Startup Launchpad
  2. Cash & non-cash prize total valued at 1 million HKD for the final winner out of 10 selected finalists
  3. Free Launch Pod (2mW x 0.5mD x 2.5mH booth) at Startup Launchpad exhibition show
  4. Highlight during Media Tour / VIP Buyer Tour / Global Sources Buyer Marketing Video
  5. Your product information in Product Catalogs distributed to our VIP Buyers
  6. Complimentary passes to conference program
  7. 50% OFF discount code for Startup Launchpad on-site workshop program
  8. Fast track into the HKSTP Elevator Pitch Competition to win up to US$150K cash prizes
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